
From Manchester City's website:
Manchester City Football Club is delighted to announce that it has teamed up with the global sports video game company, Electronic Arts Inc., as its new partner.
The video, which is currently one of the first FIFA 12 gameplay edits available, was designed especially for Manchester City fans, showcasing the Club’s stars. Having captured 360 degree 3D headscan shots of the entire first team squad, EA SPORTS have for the first time recreated the most authentic representations of the players, which will be featured in the eagerly anticipated UK release of FIFA12 on the 30th September 2011.
EA SPORTS will also be investing in dedicated experiential gaming areas, in around the Etihad Stadium, to further enhance City Square and the family zone within the concourse.
EA is the world’s leading interactive entertainment software studio, which develops, publishes and distributes interactive software worldwide for video game systems, personal computers, wireless devices and the Internet.
